Key Takeaways
- Meta has launched a standalone mobile app for its Meta AI assistant.
- The app allows users to interact with the AI through text or voice (voice features currently limited by region).
- Key features include web search, image generation, image editing, and integration with Meta Ray-Ban glasses.
- It connects with Facebook or Instagram accounts for more personalized results.
- A unique “Discover” feed lets users share and remix AI creations and prompts.
- The app is currently free, but paid features and ads might be introduced later.
- Meta AI is also available within Facebook, Instagram, Messenger, and WhatsApp, though with fewer features than the dedicated app.
While big names like ChatGPT and Gemini often grab the headlines, Meta AI has been quietly integrated into Facebook, Instagram, and WhatsApp. Now, Meta has given its AI assistant its own dedicated home with a new standalone app.
This app provides a direct line to Meta’s AI chatbot, powered by their Llama 4 technology. You can chat with it using your voice or by typing, getting quick, personalized responses.
By signing in with your Facebook or Instagram account, the app can tailor its suggestions and answers more closely to your interests.
According to Beebom, the Meta AI app lets you have natural voice conversations, though this feature is currently limited to users in the U.S., Canada, Australia, and New Zealand. Everyone can use text chat, ask about current events (it searches the web), or get prompt suggestions.
The app isn’t just for text; it can create images based on your descriptions and even help edit existing ones. You can ask it to make changes using text or voice commands.
For those with Meta Ray-Ban smart glasses, the app serves as a companion, allowing conversations initiated through the glasses to appear within the app interface.
A standout feature is the “Discover” feed. This section acts like a mini social network for AI creations, where users can share images and prompts they’ve made, see what others are creating, and comment or like posts.
It also includes a “Remix” button, making it easy to try out someone else’s prompt for yourself. This encourages experimentation and sharing within the user community.
Currently, the Meta AI app is completely free to use. However, similar to other AI services, there’s speculation that advanced features might eventually become part of a paid subscription. Personalized ads are also expected, a novelty for a dedicated AI app.
You don’t necessarily need the new app to use Meta AI. Basic chat and image generation features are already built into Facebook, Messenger, Instagram, and WhatsApp, usually marked by a blue circular icon.
However, these integrated versions lack voice interaction, chat history, and the new Discover feed found in the standalone app.
While the app offers a dedicated space for Meta AI, its core features overlap heavily with the integrated versions. The unique Discover feed is interesting, but whether it’s enough to make users download yet another app remains to be seen, especially since key features like voice are geographically restricted for now. There’s certainly room for the app to grow and define its unique value over time.
